Category: Instagram


How to Use Instagram LIVE Creatively


Instagram has become a common platform where people share their stories and images. After flowing with the initial features for some years, it introduced Instagram Live that opened several other doors to promote your personal views and brands easily. Being a social media platform, Instagram can also be used creatively for promotions.

Use Instagram Live Creatively

We are gonna discuss the same here-

How to use Instagram LIVE creatively

1. Relate day to day things:

If you want to take your talent to a next level, then a day in the life series may be the best option for you. You can start with something that you usually use to see in your work spaces. Starting from the numbers of the cups of coffee to meeting room gossip you need to think about everything a simple man does every day. Try to personalize these things so that these can be blended easily with your contents. Always find something people are comfortable with.

 2. Start interesting tutorials:

Tutorials have been the greatest points of interest for everyone, and we can use these as interest creating funnels for the visitors. Recently food bloggers and craft bloggers gained huge popularity; it would be the videos (do it yourself videos). But this creativity can be extended too many other things easily. Always research with your contents and remove the unnecessary things that may make the whole video nasty. Be specific and informative and create the video to the point.

3. Make Yourself a Thought Leader:

Start your contents as you are telling a story because viewers don’t love to read uninteresting guides. To engage them always start the content in a storytelling style. In the content share tips, ideas and solutions for the problems and provide your opinions. Always touch the other processes apart from the style you are showing and describe why the process you have chosen is the best.

4. Don’t make your content too lengthy:

Another point to remember is to make the content crisp and to the point. If you’re making any DIY video, then keep it limited to “5-6” minutes. You can make the unnecessary steps to pass in speed. Check some highly engaging and popular DIY videos on YouTube and see what the limitations in you are.

It’s all about how creative you are in making content and sharing strategies.

5. Do Instagram Live Sessions:

Nowadays everyone loves Instagram live than the Instagram stories because it’s easy to remember and we don’t have to put effort to read the whole thing. That’s why video sharing is better than writing stories. Another secret I should tell you- “Live” or “Instagram Live” drives more traffics than usual video sharing- it’s an algorithmic tweak- nothing else. Try it.

6. Get Audience Insights:

Always entertain your visitors. If someone messaged you, then you should reply the message. Don’t forget to add a warm regard at the end!


3 Instagram Tools Every Brand Should Use


With more than 500 million monthly users, Instagram is now one of most visited photo sharing social network. It has immense potential if used correctly. That is the reason why most of the brands now focusing on spreading brand awareness on Instagram eventually getting a huge margin of sale. Almost all the small scale and large scale brand has their official Instagram account and those who haven’t got one will surely get by the end of this year.

This is enough to show how big of an opportunity this is for all the brands to spread their brand on this platform. If you are still not satisfied with the stats, here are few more to satisfy yours over expecting guts.

  • Instagram experience more than 500 million active users per month.
  • All Instagram users share 95 million photos combined everyday.
  • The total like count is whopping 4.2 billion posts every day.
  • A study says 33% of users end up buying the product that they have seen on their news feed.
  • A whopping 75% people check the related website after seeing a product on their feed.

If you are still not satisfied with the important with the Instagram, then God knows what will satisfy you.

Every brand wants to climb the success ladder on Instagram, but very few make it out of it. The main reason behind the lack of appropriate tools that you need to become an Instagram sensation. Instagram provides very few stats which are decent for common people, but for a brand who wants see its product creating buzz around the Instagram, it sounds very few.

These are the 3 Instagram tools that you need to become a brand that almost all the Instagram knows about.

Simply Measured

Simply Measured is one of the very few social analysis tools that help you pull down all the posts to show what has worked in the past weeks and what has not. This tool is perfect for all those business people. It can work for free for up to 25k followers and can help you to analyze what your past few weeks have been on Instagram. Obviously, if you have more follower, then you have to get their paid service.

Simply Measured is also simple to use, just authorize them your Instagram and few seconds and let them pull all the stats for you.

KeyHole

KeyHole is another Instagram tool that pulls data from the public account. It analyzes your follower growth, engagement on your recent post or campaign. KeyHole also tells you the most trending Hashtags, best filters for your business, the best time for your business account post, what country has more follower for you and many other that will eventual help you to evaluate your Instagram moves and how to overcome any obstacle.

Like4Like

This tool is helpfull for those who has fewer followers. With this tool, you can generate some fair amount of legit likes on your posts. You can get free likes and also some valuable follower who might be interested in your brand. It has both free and paid version, and you get choose depending on your own preferences.

Riding the success stare on Instagram require a bit of analyzing your own posts and customer behavior. With all the 3 tools mentioned above, you get to do those analyzing with ease which ultimately results in a brand that most of Instagram users will know.


Instagram Starts Fully Functional Mobile Site


Instagram is no more an app-based photo sharing network. With its latest update, it has changed the way of using it. Now you can share all of your moments using the mobile site on the go! The mobile site of Instagram has got a face over, and now you can easily do whatever you want even without the app installed on your phone!

The move is quite awesome of course because moving to an app the only service isn’t a great idea. India’s one of the renowned fashion site Myntra went fully app based before a year. But after that, it started generating huge loss because the desktop and browser traffic erased in this move and only loyal customers remained in the sale loop. Once it has analyzed the dip in sale volume in a huge manner, it got a reverse engineering, and the site was re-launched to tackle the disaster.

Apart from the up gradation of the mobile site Instagram officially released a brand new web app for iPad also! Try it and let us know your experience though we have written our experiences below so that you can get an idea what it is and moreover why it has come into existence!

Instagram’s new mobile site- new look, new functions

In earlier days the site was not that compelling. Users could not share images using the mobile site. It was available for managing account and to see the notifications and timeline view only. That’s all.

But now the game has been changed fully. You can do everything you used to do using your Instagram app.

For iPad Users- A few things

Earlier Instagram treats the tablets and iPads as a mobile device that’s why it does not allow users to access the info without installing the app for the iPhones. But in the recent update, the things have been changed fully, and users now can easily get into the account without having much troubles and hassle of viewing the things through a small fuzzy screen. User experiences have improved a lot regardless of the device you use and without the limitations in any operating system. Whether you use Android or iOS, you will get same fluidic experiences through the mobile app.

For iPad users a new update-

  • You can now install the Instagram web app which allows you to post photos seamlessly without getting into the iPhone app. This new app is really a great boon but still a long way to go. The app is a little bit slow and does not have optimum visual appearances like profile grid show.

A good point to note-

  • Instagram’s app consumes a lot of data to show you the timeline, stories, etc. But this new iPad app can work seamlessly on a slow network, and that’s why it’s considered as one of the best solutions for iPad right now.